Matsuyama is a delightful blend of history, culture, and natural beauty, making it a must-visit destination in Japan. This charming city, located on Shikoku Island, is famous for its stunning hot springs and the iconic Matsuyama Castle, which offers breathtaking views of the surrounding landscape. The castle, built in 1602, stands as a proud symbol of the city’s rich samurai heritage. As you stroll through Matsuyama, don’t miss the Dogo Onsen, one of Japan's oldest hot springs, steeped in tradition and known for its unique architecture. The atmosphere here is inviting, with locals and visitors alike enjoying the soothing waters. For food lovers, Matsuyama is a paradise, offering specialties like fresh seafood and the famous Jakoten, a delicious fish cake that’s a local favorite. Art enthusiasts will appreciate the Matsuyama Museum of Art, showcasing a collection of both Japanese and Western masterpieces. The city also hosts the annual Matsuyama Matsuri, a lively festival filled with traditional dance and music, reflecting the vibrant culture of the region. With its captivating blend of history, relaxation, and culinary delights, Matsuyama is a hidden gem waiting to be explored. Did you know that
Matsuyama, Japan
Top things to do in Matsuyama
14 attractions, landmarks and museums worth your time, ranked by traveler reviews.
Matsuyama Castle (Iyo)
A well-preserved feudal castle atop Mount Katsuyama, offering panoramic views of Matsuyama and the Seto Inland Sea.
The Museum of Art, Ehime
Modern and contemporary art museum in Matsuyama, featuring local artists and a notable Japanese ceramics collection.
Saka no Ue no Kumo Museum
Interactive museum dedicated to the novel and TV series about the Russo-Japanese War, with hands-on exhibits.
Isaniwa Shrine
Historic Shinto shrine near Dōgo Onsen with a distinctive architectural style blending Buddhist and Shinto elements.
Ishite-ji
Temple 51 on the Shikoku Pilgrimage, known for its cave filled with ancient Buddhist statues and a unique rock-carved image.
Kōshin-an
A serene Zen temple with a beautiful Japanese garden, offering a peaceful retreat for meditation in Matsuyama.
Taihō-ji (Matsuyama)
A Shikoku Pilgrimage temple with a notable pagoda and peaceful grounds, offering a quiet stop for reflection.
Yuzuki Castle
Hilltop castle ruin with stone walls and panoramic views, once home to the powerful Kōno clan.
Hōgon-ji (Matsuyama)
Shikoku Pilgrimage temple with a large bronze bell and strong ties to the monk Kūkai.
Jōdo-ji (Matsuyama)
Buddhist temple with a thatched-roof main hall designated as an Important Cultural Property.
Sairin-ji (Matsuyama)
A serene Shikoku Pilgrimage temple featuring a historic Kannon statue and a peaceful atmosphere for reflection.
Taisan-ji (Matsuyama)
A Shikoku Pilgrimage temple renowned for its wooden Yakushi Nyorai statue, a healing Buddha figure.
Miyoshi Mononoke Museum
A folklore museum dedicated to yokai and mythical creatures, showcasing local legends and supernatural art.
Dōgo Onsen
Japan's oldest hot spring, with a historic bathhouse that inspired Studio Ghibli's 'Spirited Away'.
Tickets & tours
Skip the queue in Matsuyama
Compare live prices for entry tickets, guided tours and day trips from trusted local operators.
Some booking links are affiliate links. If you book through them, we may earn a small commission at no extra cost to you. We never let this influence which places we recommend.