Immersive Van Gogh Exhibit San Francisco

Immersive Van Gogh Exhibit San Francisco is a multimedia art installation located in the SoMa district at 10 S Van Ness Ave. The exhibit transforms Van Gogh's iconic paintings, like Starry Night, Sunflowers, and Irises, into larger-than-life projections that fill the walls and floors of a former warehouse. Visitors walk through a series of rooms where the images pulse, swirl, and shift to a musical score, creating a sensory experience that feels like stepping inside the paintings. The exhibit is distinctive for its use of cutting-edge projection technology and its focus on the emotional intensity of Van Gogh's work. You can sit on the floor or stand as the art moves around you; mirrors and reflective surfaces add depth. The experience lasts about 35 minutes and loops continuously, so you can stay as long as you like.

Don't miss

• Floor-to-ceiling projections of Van Gogh's masterpieces
• Synchronized soundtrack enhancing the visual journey
• Mirrored rooms for immersive selfies
• Gift shop with Van Gogh-themed merchandise
• Socially distanced timed entry for comfort

Tickets & tours

Ways to visit Immersive Van Gogh Exhibit San Francisco

Cheapest way inVan Gogh and Rembrandt Immersive Experience Amsterdam4.1★ · 19 travelers~1 hoursFree cancellationFrom$20 per personSee dates →Most bookedSan Francisco Love Tour4.9★ · 3,068 travelers~2 hoursFree cancellationFrom$99 per personSee dates →Private & flexibleSan Francisco Gregangelo Museum - Immersive Art Garden Tour4.9★ · 13 travelers~2 hoursFrom$127 per personSee dates →

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Know before you go

• Photography and video are allowed; no flash.
• Arrive at your ticketed time; late entry may not be permitted.
• Wear comfortable shoes as you'll be standing or walking.
• Large bags may need to be checked; small bags are fine.

A bit of history

The Immersive Van Gogh exhibit was created by Massimiliano Siccardi, an Italian digital artist, and first opened in Paris in 2019. The San Francisco edition debuted in 2021, bringing the experience to a repurposed industrial space in SoMa.