Market · Ala Moana - Kakaako
Maui Divers Jewelry Design Center
Some booking links are affiliate links. If you book through them, we may earn a small commission at no extra cost to you. We never let this influence which places we recommend.
Maui Divers Jewelry Design Center is a popular shopping destination in Honolulu's Ala Moana - Kakaako district, known for its unique Hawaiian jewelry crafted from black coral, pearls, and precious gems. The center offers free guided tours of its design and manufacturing facility, where visitors can watch artisans at work, polishing, setting, and assembling pieces. The showroom displays a vast collection of necklaces, bracelets, earrings, and rings, many inspired by ocean life and Hawaiian culture. A highlight is the black coral exhibit, explaining the history and harvesting of Hawaii's state gem. While the center is a retail outlet, the tour provides educational insight into jewelry-making techniques. It's a convenient stop for those staying in Waikiki, just a short drive away. The staff are knowledgeable and helpful, though some visitors note the sales pitch can be persistent. Overall, it's a worthwhile visit for jewelry enthusiasts or those seeking a unique souvenir.
Don't miss
- Free factory tour showing jewelry-making process
- Black coral exhibit and history display
- Extensive showroom with custom design options
- Watch artisans set stones and polish pieces
- Exclusive Hawaiian-themed jewelry not found elsewhere
Tickets & tours
Ways to visit Maui Divers Jewelry Design Center
You don't need a tour to visit — entry is free. A tour is worth it if you want transport, a guide, or to combine Maui Divers Jewelry Design Center with nearby sights in one day. That's what these do well.
Cheapest way inLauhala Bracelet Craft Class on Maui5★ · 19 travelers~1 hourFree cancellationFrom$25 per personSee dates →
Most bookedOahu: Mauka Warriors Luau Honoring Polynesia's Forgotten History4.8★ · 3,525 travelers~4 hoursFree cancellationFrom$146 per personSee dates →
Top ratedBeginner Scuba Diving Experience with Video Package in Honolulu5★ · 1,003 travelers~2 hoursFree cancellationFrom$70 per personSee dates →Good for
How travelers rate it
Know before you go
- Tours run every 30 minutes; arrive early to secure a spot.
- You can design custom jewelry; allow extra time for consultations.
- Photography is allowed in the showroom but not in the workshop.
- Prices are retail; no haggling, but look for occasional sales.
A bit of history
Maui Divers was founded in 1958, pioneering the use of Hawaiian black coral in jewelry. The company has since expanded to include pearls and other gems, maintaining a reputation for craftsmanship and island-inspired designs.
Common questions
Is the tour really free?
Yes, the factory tour is complimentary and lasts about 30 minutes.
Can I buy loose gems here?
No, they only sell finished jewelry.
Do they ship internationally?
Yes, they offer worldwide shipping; inquire at the counter.
Is there a restroom on-site?
Yes, restrooms are available for customers.
How long is the tour?
The guided tour is about 30 minutes, but you can spend more time in the showroom.
Is the jewelry expensive?
Prices range from affordable to high-end; there are options for various budgets.
More attractions in Honolulu
