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Pasadena Convention & Visitors Bureau
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The Pasadena Convention & Visitors Bureau is the go-to resource for anyone planning a trip to Pasadena, California. Located in the heart of the city at 300 E Green St, the bureau offers free visitor guides, maps, and personalized recommendations from knowledgeable staff. Pasadena is known for its beautiful architecture, the annual Rose Parade, and cultural institutions like the Norton Simon Museum and the Huntington Library. The bureau can help you plan your itinerary, whether you're interested in historic mansions, hiking in the nearby San Gabriel Mountains, or dining on Old Town Pasadena's famous restaurant row. The office itself is modern and welcoming, with brochures covering everything from tours to events. It's an essential first stop for first-time visitors looking to make the most of their stay.
Don't miss
- Pick up free maps and brochures for attractions, dining, and shopping
- Get personalized recommendations from local experts
- Learn about the Rose Parade and Rose Bowl events
- Discover self-guided walking tours of historic districts
Tickets & tours
Ways to visit Pasadena Convention & Visitors Bureau
You don't need a tour to visit — entry is free. A tour is worth it if you want transport, a guide, or to combine Pasadena Convention & Visitors Bureau with nearby sights in one day. That's what these do well.
Cheapest way inPasadena Ghost Tour: Purgatory Phantoms4.8★ · 30 travelers~1 hourFree cancellationFrom$26 per personSee dates →
Most bookedLa Bufadora Punta Banda Tour4.8★ · 141 travelers~4 hoursFree cancellationFrom$40 per personSee dates →
Private & flexibleScenic Vineyard Tour Adventure Paso Robles4.7★ · 49 travelers~1 hourFree cancellationFrom$45 per personSee dates →Good for
How travelers rate it
Know before you go
- The bureau is open Monday–Friday, 8:30 AM–5 PM; closed weekends and major holidays.
- Ask about the Pasadena City Pass for discounts on multiple attractions.
- You can also call or email them in advance for trip planning assistance.
A bit of history
Pasadena has been a tourist destination since the late 19th century, attracting visitors with its mild climate and scenic beauty. The Convention & Visitors Bureau was established to promote the city as a premier destination, especially for the Tournament of Roses and other major events.
Common questions
Can I get a map of the Rose Parade route here?
Yes, they provide parade route maps and information about viewing areas.
Do they offer guided tours?
The bureau does not run tours but can recommend local tour companies and self-guided walking tours.
Is there a fee for brochures or maps?
All materials are free of charge.
Can I buy tickets for local attractions here?
No, but they can direct you to official ticket outlets or websites.
Is the bureau open on weekends?
No, it is closed on Saturdays and Sundays.
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